Frequently Asked Questions

What’s in it?

Sweet Defeat is made from only natural ingredients: gymnema, zinc, sorbitol, and mint.

Is it regulated by the FDA?

Yes. The FDA regulates all dietary supplements and dietary ingredients, including dietary supplement manufacturing and distribution. Although dietary supplements are generally not subject to FDA premarket approval requirements, they are regulated under the federal law to ensure the safety of such products.

What causes sugar cravings?

The taste of sugar makes you crave more of it. Sugar cravings start in the taste buds. When you bite into something sweet, sugar molecules activate sweet taste receptors on your tongue which, in turn, signal your brain. The brain recognizes these signals as sweet taste, and automatically triggers cravings for more. The sugar in just one bite can activate sweet taste receptors for up to 30 minutes, triggering cravings that last just as long.

How does Sweet Defeat suppress sweet taste?

Sweet Defeat contains gymnema (gym-knee-muh), a natural leaf extract from the gymnema sylvestre plant and a staple in eastern medicine for over a thousand years. It is currently consumed in the US, the EU, and around the world. Gymnema binds to sweet taste receptors, preventing activation of these receptors by sugar molecules.

How effective is it?

Independent third party studies have demonstrated that on average, Sweet Defeat can significantly reduce consumption of high-sugar foods. Results vary depending upon the individual and how the product is used.

What about sugar substitutes?

Sugar substitutes can trigger cravings just like sugar. Sweet Defeat is equally effective for all sweeteners.

How many can I take?

Use daily, as needed, after any meal or snack. Sweet Defeat contains a small amount of zinc, therefore adults must limit use to 40 lozenges per day (but of course, you’d never need that many!)

How long does it last?

Sweet Defeat will suppress your sense of sweet taste for up to an hour.

How often can I take it?

Dissolve a Sweet Defeat on your tongue after any meal or snack. Use 2 to 3 times daily, or more, as needed.